Tuesday, June 24, 2014

Marketing Failure

We always plan to show a popular film for our AGM, but generally do not want to screen something tht would attract paying punters elswewhere in the season: hence we'd decided to replace Saving Mr Banks with The Book Thief, and when w discovered that this was not available we'd chosen Life of Pi - and I'd written the notes.

But no one had told our marketing guru and so we'd sent out a email advertising Saving Mr Banks.  We had a surprisingly good audience for a sunny June evening but we were  not sure what they'd turned out to see, and so we had a vote and Saving Mr Banks won. I enjoyed it very much and did not have to write any notes and if we do screen Life of Pi next season then I will have the notes ready.

Here's the trailer for Saving Mr Banks:


On a silly note, I also like the re-cut trailer for Scary Mary Poppins:


 

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